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Our Campaigns

Our Campaigns

Kala Ghoda Art Festival (KGAF), Installation on Child Sexual Abuse titled, ‘Betrayed’ (2016)

In February 2016, THOHF won a runner up award for this Public Art Installation at KGF which was on the theme of ‘Child Sexual Abuse-Beyond Borders’. The installation, conceptualised by Insia Dariwala & Tui Sigman, and executed by Shreehari Bhosle, was successful in triggering a much needed dialogue on a difficult topic like child sexual abuse.

It was also cited by the media as one of the five best art installations to be visited at KGAF.

Impact :

.5 million people in 9 days

Photo Campaign: ‘End the Isolation’ - Phase I (2017)

In 2017, our founder launched ‘END THE ISOLATION’ –the first ever photo campaign along with a focused petition on Male Child Sexual Abuse featuring 5 men , creating shockwaves around the country and globally, and leading to an amendment of the victim compensation scheme in the POCSO act, to bring parity to male victims of child sexual abuse.

Impact :

  • In just 2 months, more than 1 lakh people engaged online to push the petition forward with the government.
  • Triggered a global conversation on Male Child Sexual Abuse.
  • Highlighted the need for male survivors to come out with their stories.
  • Conduction of a preliminary study on Male Child sexual abuse which led the then Women & Child Development Minister, Ms. Maneka Gandhi to take cognizance of Ms. Insia’s co-relation theory with an invitation to  lead an in-depth study on male child sexual abuse in India.
  • Amendment of the existing victim compensation scheme in the POCSO laws, making it gender neutral by also extending the scheme to boys who have been abused.
  • Formation of a Govt. led core committee for Media & Communications to creatively disseminate information on child sexual abuse.

Photo Campaign: ‘End the Isolation’ - Phase II (2018)

Buoyed by the phenomenal response of the campaign in 2017, THOHF launched Phase-II of its photo-series campaign END THE ISOLATION in 2018 with Bollywood actor Kalki Koechlin as the face of the campaign.

Phase 2 included 16 survivors and was an inclusive campaign with 3 genders participating

from Mumbai and Pune including trans sex workers.

Impact :

The Phase 2 culminated into an on ground Photo Exhibition which brought together Influencers, Child Rights Advocates and decision makers who resolved to bring more awareness on the prevention of Child Sexual Abuse.

Lockdown On CSA (2020)

#LockdownOnCSA , a social media messaging campaign, had six powerful influencers from the Indian film industry lend their support to ignite citizen responsibility on the menace of Child Sexual Abuse and to encourage reporting of this offence. Spread over seven weeks, THOHF released celebrity videos on social media with their pledges to be soldiers in the fight against Child Sexual Abuse. The campaign was accompanied by an online survey on this issue welcoming participants to become part of the solution by providing implementable suggestions.

It was also cited by the media as one of the five best art installations to be visited at KGAF.

Impact :

Raised public awareness about this menace by reaching 1 million people encouraged increased level of reporting and the accompanying survey with 344 participants yielded important results, which gives an important insight into long term damage of CSA .

The Poetry Project (2020)

Staying true to the ethos of using Art for change, THOHF engaged the creative community to speak up against sexual violence on children in the first ever ‘Poetry Project’, where 16 poets used the power of the spoken word to break the silence on child sexual abuse. The project ran across all digital medium channels from the 25th November-10th December, to commemorate the #16daysofactivism against gender violence.

The Hope Run (2021)

THOHF organized the first ever pan-India Virtual Run dedicated to the fight against Child Abuse from 28th Feb’2021 to 7th March’2021

The event was to promote the fight against Child Abuse in all its forms – physical, sexual, child labor, trafficking and also for child welfare related causes that help to bring down incidence of Child Abuse.

It was also cited by the media as one of the five best art installations to be visited at KGAF.

Impact :

  • Around a 1000 people signed-up for THE HOPE RUN from all across India.
  • 35 NGOs working in the domain of Child Abuse and Child Welfare were brought together on a common virtual platform to raise visibility for the cause and for their own work and to raise funds for themselves.
  • More than 60 influential runners lent their support by being Ambassadors to the event by promoting the event on their social media pages

Raju Tara Campaign

In 2016-2017, our Founder, who is also a writer/director, partnered with Pearl Academy, a design institute, where 25 students were mentored to create the FIRST EVER regional, puppetry animation video on CSA.
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Bol Do – A play on Child Sexual Abuse

Bol Do – A play on Child Sexual Abuse

In the first ever attempt to bring public awareness on Male Child sexual abuse , THOHF attempted something that was never done before- A street play on Male Child Sexual Abuse, titled ‘BOL DO’, which is also performed in colleges and communities around Maharashtra. 

The objective of this 15 minute play is to involve the general public, local civic bodies and also its communities to gain mass momentum for the issue of Child Sexual Abuse and also generate a sense of responsibility amongst them. The play highlights the power of ONE, which basically teaches how each one of us can become first responders and help prevent child sexual abuse in our communities. It also provides information on who to reach out to in case of an incident. 

Impact :

Bol Do has performed

more than 22 shows

in and around the outskirts of Mumbai , and reached out to

10,000+ audiences

in communities, streets, and colleges. The play has been impactful in ending the isolation for many survivors. 
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Big Brother Big Sister (BBBS)

Big Brother Big Sister (BBBS)

The BBBS project is a movement which aims to build a community of young adults who will become important stakeholders in leading the fight against child sexual abuse (csa) in our society. 

The multi-pronged approach of this program, combines art and education to spread awareness on child sexual abuse at a community level, by training young adults in colleges to then start discussing personal safety education right in their homes-Be it their younger siblings, college juniors/peers, children in the buildings or even the local neighborhoods. 

Besides, benefitting the people from the communities , this program also acts as a stepping stone for budding changemakers of tomorrow by providing them with the necessary life skills needed in order to succeed in building the world they envision. From practicing leadership on the field, to learning effective communication, BBBS helps in facilitating a much needed sense of social responsibility in today’s youth, while also servicing the community at large. 

Impact :

The project, which began in 2024 has so far trained a

100 youth in 5 colleges of Mumbai, conducted 587 sessions

in communities and underprivileged schools, and educated more than

10599 children

on personal safety. 
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Project Force Multiplier

Project Force Multiplier

At THOHF, we strongly believe that the only way to end child sexual abuse is by making it a citizen’s movement. Our program Project Force-Multiplier (Pilot), strongly carries this belief forward by educating the citizens within the slums and local communities through a Training the Trainer program, and arming them as First Responders for Child Sexual Abuse within their habitats. 

The 3 day training workshop touches upon various types of CSA , the short & long term impact, variables involved as first responders to any untoward incident, and a detailed breakdown of the child rights policies and laws like POCSO. 

The objective is to create  an army of social workers (“soldiers”) who will then disseminate awareness and education on this issue to local children and other adult stake-holders within the local geographies, areas and communities. The benefits of this program is that it’s easily replicable, scalable pan-India and also cost-effective if measured in terms of `Cost per child protected’. 

Impact :

At the end of the pilot,

1513 children

and

102 Parents/Teachers

from these communities were empowered to fight against child abuse.